MailerLite vs Tally
Side-by-side plans, pricing, and feature gates for MailerLite and Tally, verified . MailerLite is primarily email marketing; Tally is primarily form builders.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
MailerLite
- Free
Up to 500 subscribers, 12,000 sends/month
Free - Growing Business
Most popular paid tier, starts at 500 subscribers
$10/mo - Advanced
Power features for active senders
$20/mo - Enterprise
100,000+ subscribers, custom contracting
Custom
Tally
- Free
Unlimited forms and submissions, forever
Free - Pro
Most teams: $20/mo billed yearly
$20/mo - Business
Data retention controls and longer history
$61.67/mo
Limits at the entry paid tier
Compares Growing Business (MailerLite) against Pro (Tally). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | MailerLite | Tally |
|---|---|---|
| Contacts | 500 subscribers (anchor; scales up) | · |
| Emails / month | Unlimited | · |
| Team seats | 3 | Unlimited |
When MailerLite wins
- Solo creators and small businesses replacing Mailchimp
- Teams that want one tool for emails, landing pages, and a small website
- Nonprofits (30% discount on paid plans)
Where MailerLite is the wrong fit
- B2B teams needing deep CRM and pipeline workflows (use HubSpot or ActiveCampaign)
- Operators wanting native ad network or paid subscriptions (use beehiiv)
- API-first transactional senders (use Postmark or Resend)
When Tally wins
- Bootstrappers and indie makers who want a free Typeform alternative with no response caps
- Teams already in Notion or Airtable wanting a matching form aesthetic
- Small teams who can't justify $79+/mo on Typeform Plus
Where Tally is the wrong fit
- Enterprises requiring SSO/SAML or HIPAA (Typeform Enterprise covers those)
- Brands needing the polished one-question-at-a-time conversational UX that is Typeform's signature
- Teams that need video questions (Typeform Growth Pro)
Common questions
- Is MailerLite cheaper than Tally?
- Both MailerLite and Tally have free or custom entry pricing, so a direct entry-tier price comparison is not meaningful.
- Does MailerLite or Tally have a free plan?
- Both have free plans. MailerLite: Up to 500 subscribers, 12,000 sends/month. Tally: Unlimited forms and submissions, forever.
- Are MailerLite and Tally in the same category?
- No. MailerLite is primarily a email marketing tool; Tally is primarily a form builders tool. They overlap on use case but sit in different primary categories, so the comparison is between adjacent tools rather than direct competitors.
- Which has more plans, MailerLite or Tally?
- MailerLite ships 4 plans; Tally ships 3. MailerLite's longer ladder gives more granular upgrade steps, which can mean smoother price escalation as your team scales.
- Where can I see alternatives to MailerLite or Tally?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/mailerlite for MailerLite and /alternatives/tally for Tally. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
MailerLite: https://www.mailerlite.com/pricing · Tally: https://tally.so/pricing
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.