Drip #9 vs Omnisend #7 of 9 on /best/email-marketing
Drip vs Omnisend
Side-by-side plans, pricing, and feature gates for Drip and Omnisend, verified . Both are primarily email marketing tools.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Drip
- Standard
Most popular: $39/mo at 2.5k contacts
$39/mo
Omnisend
- Free
Up to 250 contacts, 500 sends/month
Free - Standard
Entry paid tier with advanced reporting
$16/mo - Pro
Unlimited email plus SMS credits equal to plan price
$59/mo - Custom
High-volume contacts with dedicated onboarding
Custom
Limits at the entry paid tier
Compares Standard (Drip) against Standard (Omnisend). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Drip | Omnisend |
|---|---|---|
| Contacts | 2,500 contacts (entry tier; scales) | 500 contacts |
| Emails / month | · | 6,000 sends |
| Workflows | 50 | · |
When Drip wins
- E-commerce stores on Shopify, BigCommerce, or WooCommerce running flows on customer behavior
- Small to mid stores graduating from Mailchimp's e-commerce features
Where Drip is the wrong fit
- B2B marketers (use ActiveCampaign or Customer.io)
- Creators running newsletters (use Kit or beehiiv)
- Buyers who need to know full pricing before signup
When Omnisend wins
- Small-to-mid Shopify or BigCommerce stores wanting one tool for email, SMS, and push
- E-commerce founders running their own marketing without a dedicated team
- Brands graduating from Mailchimp's e-commerce features
Where Omnisend is the wrong fit
- B2B marketers (use ActiveCampaign or Customer.io)
- Creators running pure newsletters (use Kit or beehiiv)
- Large e-commerce operations needing custom data modeling (Klaviyo or Customer.io)
Compare across the category
This page is Drip vs Omnisend. To put both side by side with every other email marketing tool we track on a single price-only table, see the email marketing pricing comparison . Free tiers, entry paid plans, and mid-tier plans for the full email marketing cohort.
Common questions
- Is Drip cheaper than Omnisend?
- At the entry tier, Omnisend starts at Free versus Drip at $39/mo. Omnisend is cheaper at the entry. Pricing scales differently above that, so check the full plan grid.
- Does Drip or Omnisend have a free plan?
- Only Omnisend has a permanent free plan. Drip only offers a free trial.
- Are Drip and Omnisend in the same category?
- Yes. Both are primarily email marketing tools, which is why this is a natural head-to-head comparison.
- Which has more plans, Drip or Omnisend?
- Omnisend ships 4 plans; Drip ships 1. Omnisend's longer ladder gives more granular upgrade steps, which can mean smoother price escalation as your team scales.
- Where can I see alternatives to Drip or Omnisend?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/drip for Drip and /alternatives/omnisend for Omnisend. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
Drip: https://www.drip.com/pricing · Omnisend: https://www.omnisend.com/pricing/
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.