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Convert

Website A/B testing with transparent published pricing.

Convert Experiences is a website A/B testing platform aimed at marketing and CRO teams running structured experimentation programs. Three published tiers scale by monthly tested users: Growth at $399/mo (or $299/mo billed yearly) covers 100K MTUs with A/B testing, split URL testing, advanced and behavioral targeting, SRM checks, a QA wizard, and email plus chat support. Pro at $599/mo (or $420/mo billed yearly) covers 250K MTUs and adds multivariate testing, multi-page testing, full-stack and feature flags, sequential testing, raw data export, phone support, and SSO. Enterprise is custom-priced for 1M+ MTUs with unlimited projects, experiences, and domains, plus a dedicated account manager and VWO migration support. A 15-day free trial is available with no credit card required.

Category
A/B testing
Free plan
No
Plans
3
Verified

Plans & pricing

Headline prices for each Convert tier, captured from https://www.convert.com/pricing/ on .

Growth

$399/mo
or $3,588/yr

Included

  • 100K monthly tested users
  • A/B testing
  • Split URL testing
  • Advanced targeting
  • Behavioral targeting
  • SRM checks
  • QA wizard
  • Collaborators
  • Email and chat support

Not on this plan

  • Multivariate testing
  • Multi-page testing
  • Full-stack and feature flags
  • Sequential testing
  • Raw data export
  • Phone support
  • SSO
  • Guided onboarding

100K monthly tested users.

Pro

$599/mo
or $5,040/yr

Most popular: $420/mo billed yearly

Included

  • 250K monthly tested users
  • Everything in Growth
  • Multivariate testing
  • Multi-page testing
  • Guided onboarding
  • Full-stack and feature flags
  • Sequential testing
  • Raw data export
  • Phone support
  • SSO

Not on this plan

  • Unlimited projects, experiences, and domains
  • 200 goals per project
  • 20 custom segments
  • Dedicated account manager
  • VWO migration
  • Data segregation
  • Contract flexibility

250K monthly tested users.

Enterprise

Contact sales

Included

  • 1M+ monthly tested users
  • Unlimited projects
  • Unlimited experiences
  • Unlimited domains
  • 200 goals per project
  • 20 custom segments
  • Dedicated account manager
  • VWO migration
  • Data segregation
  • Contract flexibility

1M+ monthly tested users; unlimited projects/experiences/domains.

Where Convert earns its price

  • Transparent published pricing with annual discount, rare in this category where Optimizely and VWO both hide prices
  • 15-day no-credit-card free trial means real evaluation before committing
  • Multivariate, full-stack, and feature flags on Pro covers experimentation breadth
  • SSO and raw data export on Pro without contacting sales
  • Meaningful annual discount of 25 to 30 percent

Where it falls short

  • Expensive at $299/mo entry vs PostHog's free flags and experiments
  • Tested-user caps create per-test anxiety on lower tiers
  • UI less polished than VWO and Optimizely flagship products
  • No free plan to test in production

Best for

  • Marketing and CRO teams running 5+ tests per month with budgets to match
  • Companies scaling out of free Optimize or VWO Free tier deprecations
  • Mid-market e-commerce running structured experimentation programs

Not for

  • Small teams that can use PostHog feature flags and experiments for free
  • One-test-a-quarter buyers where cost-per-test is too high
  • Enterprises with Optimizely contracts where switching incentive is weak

Common questions

Does Convert have a free plan?
No. Convert does not offer a permanent free tier, but a 15-day free trial is available.
How much does Convert cost?
Convert starts at From $299/mo. Plan prices captured April 30, 2026.

Source: https://www.convert.com/pricing/ · last verified · capture method: manual

TierGauge tracks live pricing for marketing & sales tools. Prices may change between refreshes; confirm at the vendor's pricing page before purchasing.