Omnisend vs Triple Whale
Side-by-side plans, pricing, and feature gates for Omnisend and Triple Whale, verified . Omnisend is primarily email marketing; Triple Whale is primarily marketing attribution.
Triple Whale
- Starting price
- $107.50/mo
- Free plan
- No
- Free trial
- ·
- Plans
- 3
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Omnisend
- Free
Up to 250 contacts, 500 sends/month
Free - Standard
Entry paid tier with advanced reporting
$16/mo - Pro
Unlimited email plus SMS credits equal to plan price
$59/mo - Custom
High-volume contacts with dedicated onboarding
Custom
Triple Whale
- Growth
Standard attribution and core analytics boards
$107.50/mo - Pro
Most popular: full attribution + CDP
$279/mo - Enterprise+
Warehouse syncing and dedicated implementation
Custom
Limits at the entry paid tier
Compares Standard (Omnisend) against Growth (Triple Whale). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Omnisend | Triple Whale |
|---|---|---|
| Contacts | 500 contacts | · |
| Emails / month | 6,000 sends | · |
When Omnisend wins
- Small-to-mid Shopify or BigCommerce stores wanting one tool for email, SMS, and push
- E-commerce founders running their own marketing without a dedicated team
- Brands graduating from Mailchimp's e-commerce features
Where Omnisend is the wrong fit
- B2B marketers (use ActiveCampaign or Customer.io)
- Creators running pure newsletters (use Kit or beehiiv)
- Large e-commerce operations needing custom data modeling (Klaviyo or Customer.io)
When Triple Whale wins
- Shopify stores doing $1M+ GMV running paid social and Google Ads with attribution questions
- E-commerce ops teams needing multi-touch plus LTV and RFM in one tool
- Data-conscious stores wanting warehouse-grade syncing
Where Triple Whale is the wrong fit
- B2B marketers (use Customer.io or HubSpot for attribution)
- Shopify stores under $500k GMV where cost outweighs incremental insight
- Brands not on Shopify, since Triple Whale's strongest integrations are Shopify-first
Common questions
- Is Omnisend cheaper than Triple Whale?
- At the entry tier, Omnisend starts at Free versus Triple Whale at $107.50/mo. Omnisend is cheaper at the entry. Pricing scales differently above that, so check the full plan grid.
- Does Omnisend or Triple Whale have a free plan?
- Only Omnisend has a permanent free plan. Triple Whale only offers a free trial.
Omnisend: https://www.omnisend.com/pricing/ · Triple Whale: https://www.triplewhale.com/pricing
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.