Omnisend vs Tally
Side-by-side plans, pricing, and feature gates for Omnisend and Tally, verified . Omnisend is primarily email marketing; Tally is primarily form builders.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Omnisend
- Free
Up to 250 contacts, 500 sends/month
Free - Standard
Entry paid tier with advanced reporting
$16/mo - Pro
Unlimited email plus SMS credits equal to plan price
$59/mo - Custom
High-volume contacts with dedicated onboarding
Custom
Tally
- Free
Unlimited forms and submissions, forever
Free - Pro
Most teams: $20/mo billed yearly
$20/mo - Business
Data retention controls and longer history
$61.67/mo
Limits at the entry paid tier
Compares Standard (Omnisend) against Pro (Tally). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Omnisend | Tally |
|---|---|---|
| Contacts | 500 contacts | · |
| Emails / month | 6,000 sends | · |
| Team seats | · | Unlimited |
When Omnisend wins
- Small-to-mid Shopify or BigCommerce stores wanting one tool for email, SMS, and push
- E-commerce founders running their own marketing without a dedicated team
- Brands graduating from Mailchimp's e-commerce features
Where Omnisend is the wrong fit
- B2B marketers (use ActiveCampaign or Customer.io)
- Creators running pure newsletters (use Kit or beehiiv)
- Large e-commerce operations needing custom data modeling (Klaviyo or Customer.io)
When Tally wins
- Bootstrappers and indie makers who want a free Typeform alternative with no response caps
- Teams already in Notion or Airtable wanting a matching form aesthetic
- Small teams who can't justify $79+/mo on Typeform Plus
Where Tally is the wrong fit
- Enterprises requiring SSO/SAML or HIPAA (Typeform Enterprise covers those)
- Brands needing the polished one-question-at-a-time conversational UX that is Typeform's signature
- Teams that need video questions (Typeform Growth Pro)
Common questions
- Is Omnisend cheaper than Tally?
- Both Omnisend and Tally have free or custom entry pricing, so a direct entry-tier price comparison is not meaningful.
- Does Omnisend or Tally have a free plan?
- Both have free plans. Omnisend: Up to 250 contacts, 500 sends/month. Tally: Unlimited forms and submissions, forever.
Omnisend: https://www.omnisend.com/pricing/ · Tally: https://tally.so/pricing
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.