Mailtrap vs Omnisend
Side-by-side plans, pricing, and feature gates for Mailtrap and Omnisend, verified . Mailtrap is primarily deliverability; Omnisend is primarily email marketing.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Mailtrap
- Free
4,000 emails per month for hobby projects and early validation
Free - Basic
Entry paid Email API tier scaling from 10k to 100k emails per month
$15/mo - Business
Best value
$85/mo - Enterprise
1.5M+ emails per month with priority support and custom contracting
Custom
Omnisend
- Free
Up to 250 contacts, 500 sends/month
Free - Standard
Entry paid tier with advanced reporting
$16/mo - Pro
Unlimited email plus SMS credits equal to plan price
$59/mo - Custom
High-volume contacts with dedicated onboarding
Custom
Limits at the entry paid tier
Compares Basic (Mailtrap) against Standard (Omnisend). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Mailtrap | Omnisend |
|---|---|---|
| Contacts | · | 500 contacts |
| Emails / month | 100,000 emails (entry $15 covers 10k; scales to $30 at 100k) | 6,000 sends |
| Team seats | 3 | · |
When Mailtrap wins
- Dev teams that want one vendor for both email testing and production sending
- SaaS startups under 100k/month Email API volume who can ride the Basic tier ramp
- Teams that need a dedicated IP without paying for SendGrid Pro or higher
Where Mailtrap is the wrong fit
- Marketing-only teams (use Mailchimp or Kit)
- Buyers who want flat predictable per-tier pricing (Postmark is more predictable)
- Enterprises needing voice or SMS in the same platform (use Twilio or SendGrid)
When Omnisend wins
- Small-to-mid Shopify or BigCommerce stores wanting one tool for email, SMS, and push
- E-commerce founders running their own marketing without a dedicated team
- Brands graduating from Mailchimp's e-commerce features
Where Omnisend is the wrong fit
- B2B marketers (use ActiveCampaign or Customer.io)
- Creators running pure newsletters (use Kit or beehiiv)
- Large e-commerce operations needing custom data modeling (Klaviyo or Customer.io)
Common questions
- Is Mailtrap cheaper than Omnisend?
- Both Mailtrap and Omnisend have free or custom entry pricing, so a direct entry-tier price comparison is not meaningful.
- Does Mailtrap or Omnisend have a free plan?
- Both have free plans. Mailtrap: 4,000 emails per month for hobby projects and early validation. Omnisend: Up to 250 contacts, 500 sends/month.
- Are Mailtrap and Omnisend in the same category?
- No. Mailtrap is primarily a deliverability tool; Omnisend is primarily a email marketing tool. They overlap on use case but sit in different primary categories, so the comparison is between adjacent tools rather than direct competitors.
- Which has more plans, Mailtrap or Omnisend?
- Both Mailtrap and Omnisend ship 4 plans. Tier counts match; the differentiation is in features and pricing structure rather than tier ladder depth.
- Where can I see alternatives to Mailtrap or Omnisend?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/mailtrap for Mailtrap and /alternatives/omnisend for Omnisend. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
Mailtrap: https://mailtrap.io/pricing/ · Omnisend: https://www.omnisend.com/pricing/
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.