Mailgun vs Mixpanel
Side-by-side plans, pricing, and feature gates for Mailgun and Mixpanel, verified . Mailgun is primarily transactional email; Mixpanel is primarily analytics.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Mailgun
- Free
Hobby tier capped at 100 emails per day
Free - Basic
Entry paid tier with 10,000 emails/month included
$15/mo - Foundation
50,000 emails/month with template builder and full inbound routing
$35/mo - Scale
100,000 emails/month with SAML SSO, dedicated IP, and live support
$90/mo - Enterprise
Custom contracting for high-volume senders
Custom
Mixpanel
- Free
1M events/mo, free forever
Free - Growth
Pay-as-you-go, starts free
$0/mo - Enterprise
Custom contract, unlimited events
Custom
When Mailgun wins
- Developers integrating receipts, notifications, and password-reset emails
- Teams already on a marketing ESP that need a separate transactional channel
- High-volume B2B applications with strict deliverability requirements
Where Mailgun is the wrong fit
- Marketing teams seeking campaign tooling (use Mailchimp or Kit)
- Creators sending newsletters (use Kit or beehiiv)
- Free-tier hobbyists with low total volume but spiky daily-cap-bumping use cases
When Mixpanel wins
- SaaS product teams shipping behavior-triggered features
- Growth teams running funnel and retention analyses
- Mid-market companies past PostHog's free comfort zone
Where Mixpanel is the wrong fit
- Marketing-only teams (use GA4)
- Cost-conscious early startups (PostHog free tier is bigger)
- Buyers who want analytics, flags, and replay in one bill (use PostHog)
Common questions
- Is Mailgun cheaper than Mixpanel?
- Both Mailgun and Mixpanel have free or custom entry pricing, so a direct entry-tier price comparison is not meaningful.
- Does Mailgun or Mixpanel have a free plan?
- Both have free plans. Mailgun: Hobby tier capped at 100 emails per day. Mixpanel: 1M events/mo, free forever.
- Are Mailgun and Mixpanel in the same category?
- No. Mailgun is primarily a transactional email tool; Mixpanel is primarily a analytics tool. They overlap on use case but sit in different primary categories, so the comparison is between adjacent tools rather than direct competitors.
- Which has more plans, Mailgun or Mixpanel?
- Mailgun ships 5 plans; Mixpanel ships 3. Mailgun's longer ladder gives more granular upgrade steps, which can mean smoother price escalation as your team scales.
- Where can I see alternatives to Mailgun or Mixpanel?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/mailgun for Mailgun and /alternatives/mixpanel for Mixpanel. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
Mailgun: https://www.mailgun.com/pricing/ · Mixpanel: https://mixpanel.com/pricing
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.