Leadpages vs Omnisend
Side-by-side plans, pricing, and feature gates for Leadpages and Omnisend, verified . Leadpages is primarily landing pages; Omnisend is primarily email marketing.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Leadpages
- Grow
Entry tier with unlimited traffic and AI page creation
$79/mo - Optimize
Adds Smart Traffic AI routing, heatmaps, and personalization
$159/mo - Scale
Auto-optimization, team seats, audit logs, dedicated CSM
$319/mo
Omnisend
- Free
Up to 250 contacts, 500 sends/month
Free - Standard
Entry paid tier with advanced reporting
$16/mo - Pro
Unlimited email plus SMS credits equal to plan price
$59/mo - Custom
High-volume contacts with dedicated onboarding
Custom
Limits at the entry paid tier
Compares Grow (Leadpages) against Standard (Omnisend). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Leadpages | Omnisend |
|---|---|---|
| Contacts | · | 500 contacts |
| Emails / month | · | 6,000 sends |
When Leadpages wins
- Solopreneurs and small marketing teams running paid campaigns with high-traffic landing pages
- Teams that have been burned by visitor-cap overages elsewhere
- Brands that want AI routing for conversion-rate optimization without buying a separate CRO tool
Where Leadpages is the wrong fit
- Enterprises needing SSO or SAML (no published support)
- Teams under $100/mo budget (Carrd or Webflow Free can suffice for simpler use)
- Buyers wanting a full-site builder (Webflow is broader)
When Omnisend wins
- Small-to-mid Shopify or BigCommerce stores wanting one tool for email, SMS, and push
- E-commerce founders running their own marketing without a dedicated team
- Brands graduating from Mailchimp's e-commerce features
Where Omnisend is the wrong fit
- B2B marketers (use ActiveCampaign or Customer.io)
- Creators running pure newsletters (use Kit or beehiiv)
- Large e-commerce operations needing custom data modeling (Klaviyo or Customer.io)
Common questions
- Is Leadpages cheaper than Omnisend?
- At the entry tier, Omnisend starts at Free versus Leadpages at $79/mo. Omnisend is cheaper at the entry. Pricing scales differently above that, so check the full plan grid.
- Does Leadpages or Omnisend have a free plan?
- Only Omnisend has a permanent free plan. Leadpages only offers a free trial.
- Are Leadpages and Omnisend in the same category?
- No. Leadpages is primarily a landing pages tool; Omnisend is primarily a email marketing tool. They overlap on use case but sit in different primary categories, so the comparison is between adjacent tools rather than direct competitors.
- Which has more plans, Leadpages or Omnisend?
- Omnisend ships 4 plans; Leadpages ships 3. Omnisend's longer ladder gives more granular upgrade steps, which can mean smoother price escalation as your team scales.
- Where can I see alternatives to Leadpages or Omnisend?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/leadpages for Leadpages and /alternatives/omnisend for Omnisend. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
Leadpages: https://www.leadpages.com/pricing · Omnisend: https://www.omnisend.com/pricing/
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.