Hunter vs Unbounce
Side-by-side plans, pricing, and feature gates for Hunter and Unbounce, verified . Hunter is primarily lead generation; Unbounce is primarily landing pages.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Hunter
- Free
50 search credits per month for testing
Free - Starter
2,000 credits/mo, auto-verification, AI Writing Assistant
$34/mo - Growth
10,000 credits/mo, 10 email accounts, expanded AI
$104/mo - Scale
25,000 credits/mo, 20 email accounts, unlimited Signals
$209/mo - Enterprise
Custom credits and dedicated account manager
Custom
Unbounce
- Starter
5 pages, 500 visitors, 1 user, 1 root domain
$22/mo - Build
Unlimited pages, 20K visitors, popups, sticky bars, AI copy
$74/mo - Experiment
Most popular: $112/mo billed yearly
$112/mo - Optimize
AI traffic optimization, scheduling, advanced triggers
$187/mo - Concierge & Agency
Custom: 100K+ visitors, 15+ users, dedicated CSM
Custom
Limits at the entry paid tier
Compares Starter (Hunter) against Starter (Unbounce). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Hunter | Unbounce |
|---|---|---|
| Team seats | Unlimited | 1 |
When Hunter wins
- Founders doing personalized B2B outreach to small lead lists
- Agencies running outreach campaigns for SMB clients
- Sales teams wanting an email-finder and verifier in a single tool
Where Hunter is the wrong fit
- Enterprise sales orgs that need ZoomInfo-grade data depth
- Teams that don't run cold outreach (use a CRM instead)
- Buyers who want unlimited credits at any price (use ZoomInfo or Apollo Unlimited)
When Unbounce wins
- Marketing teams running paid campaigns with discrete landing pages per campaign
- Agencies managing client landing pages (Optimize 5-user tier supports a small agency)
- Teams that want A/B testing tightly coupled to the page builder
Where Unbounce is the wrong fit
- Full-website use cases where Webflow is the better fit
- Bootstrap budgets where a $19/year tool like Carrd suffices
- Enterprises that want SSO out of the box without a Concierge contract
Common questions
- Is Hunter cheaper than Unbounce?
- At the entry tier, Hunter starts at Free versus Unbounce at $22/mo. Hunter is cheaper at the entry. Pricing scales differently above that, so check the full plan grid.
- Does Hunter or Unbounce have a free plan?
- Only Hunter has a permanent free plan. Unbounce only offers a free trial.
Hunter: https://hunter.io/pricing · Unbounce: https://unbounce.com/product/pricing/
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.