Help Scout vs Unbounce
Side-by-side plans, pricing, and feature gates for Help Scout and Unbounce, verified . Help Scout is primarily help desk; Unbounce is primarily landing pages.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Help Scout
- Free
Up to 5 users, 1 inbox, 1 Docs site
Free - Standard
Entry paid tier with live chat and AI Inbox assistant
$25/mo - Plus
Advanced workflows, unlimited AI Drafts, WhatsApp
$45/mo - Pro
Unlimited users, SSO/SAML, HIPAA, dedicated onboarding
$75/mo
Unbounce
- Starter
5 pages, 500 visitors, 1 user, 1 root domain
$22/mo - Build
Unlimited pages, 20K visitors, popups, sticky bars, AI copy
$74/mo - Experiment
Most popular: $112/mo billed yearly
$112/mo - Optimize
AI traffic optimization, scheduling, advanced triggers
$187/mo - Concierge & Agency
Custom: 100K+ visitors, 15+ users, dedicated CSM
Custom
Limits at the entry paid tier
Compares Standard (Help Scout) against Starter (Unbounce). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Help Scout | Unbounce |
|---|---|---|
| Team seats | 25 users (max) | 1 |
When Help Scout wins
- SaaS support teams of 5 to 50 with email and chat as the main channels
- Healthcare-adjacent companies that need HIPAA on the help desk
- Teams that prefer a calm conversational inbox over the ticket-grid model
Where Help Scout is the wrong fit
- Enterprises with thousands of agents (Zendesk or Freshdesk fit better)
- Companies whose primary support channel is voice (no built-in voice)
- Teams that need deeply customizable ticket fields beyond what Help Scout exposes
When Unbounce wins
- Marketing teams running paid campaigns with discrete landing pages per campaign
- Agencies managing client landing pages (Optimize 5-user tier supports a small agency)
- Teams that want A/B testing tightly coupled to the page builder
Where Unbounce is the wrong fit
- Full-website use cases where Webflow is the better fit
- Bootstrap budgets where a $19/year tool like Carrd suffices
- Enterprises that want SSO out of the box without a Concierge contract
Common questions
- Is Help Scout cheaper than Unbounce?
- At the entry tier, Help Scout starts at Free versus Unbounce at $22/mo. Help Scout is cheaper at the entry. Pricing scales differently above that, so check the full plan grid.
- Does Help Scout or Unbounce have a free plan?
- Only Help Scout has a permanent free plan. Unbounce only offers a free trial.
- Are Help Scout and Unbounce in the same category?
- No. Help Scout is primarily a help desk tool; Unbounce is primarily a landing pages tool. They overlap on use case but sit in different primary categories, so the comparison is between adjacent tools rather than direct competitors.
- Which has more plans, Help Scout or Unbounce?
- Unbounce ships 5 plans; Help Scout ships 4. Unbounce's longer ladder gives more granular upgrade steps, which can mean smoother price escalation as your team scales.
- Where can I see alternatives to Help Scout or Unbounce?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/help-scout for Help Scout and /alternatives/unbounce for Unbounce. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
Help Scout: https://www.helpscout.com/pricing/ · Unbounce: https://unbounce.com/product/pricing/
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.