Flodesk vs PostHog
Side-by-side plans, pricing, and feature gates for Flodesk and PostHog, verified . Flodesk is primarily email marketing; PostHog is primarily analytics.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Flodesk
- Free
Unlimited active subscribers, no trial gate
Free - Lite
Up to 25,000 subscribers, unlimited sends, 1 seat
$25/mo - Pro
Most popular: unlimited workflows, 2 seats, advanced analytics
$28/mo - Everything
Email plus integrated checkouts, sales pages, and subscriptions
$54/mo
PostHog
- Free + Pay-as-you-go
Generous free tier across every product
Free - Boost
Add-on: Boost
$250/mo - Scale
Add-on: Scale
$750/mo - Enterprise
Add-on: Enterprise
Custom
Limits at the entry paid tier
Compares Lite (Flodesk) against Boost (PostHog). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Flodesk | PostHog |
|---|---|---|
| Contacts | 25,000 subscribers | · |
| Team seats | 1 | · |
When Flodesk wins
- Visual creators (designers, course creators, photographers) who care about how emails look
- Solo operators who value templates and speed over deep automation
- Brands prioritizing aesthetics over data and behavioral targeting
Where Flodesk is the wrong fit
- Teams needing deep behavioral automation (use ActiveCampaign or Customer.io)
- B2B sales orgs (use HubSpot or Pipedrive)
- High-volume senders who would hit the 255,000 subscriber cap
When PostHog wins
- Technical product teams that want one tool covering analytics, experiments, replay, and surveys
- Startups under 1M events per month, where the free tier covers the entire stack
- Companies committed to open-source infrastructure who want the option to self-host
Where PostHog is the wrong fit
- Marketing-only teams who need attribution and campaign analytics (Mixpanel or GA4 fit better)
- Enterprises with strict procurement that requires a SaaS-only vendor with no self-hosted option in scope
- Non-technical users who cannot navigate event-based analytics UIs and SQL-style insights
Common questions
- Is Flodesk cheaper than PostHog?
- Both Flodesk and PostHog have free or custom entry pricing, so a direct entry-tier price comparison is not meaningful.
- Does Flodesk or PostHog have a free plan?
- Both have free plans. Flodesk: Unlimited active subscribers, no trial gate. PostHog: Generous free tier across every product.
- Are Flodesk and PostHog in the same category?
- No. Flodesk is primarily a email marketing tool; PostHog is primarily a analytics tool. They overlap on use case but sit in different primary categories, so the comparison is between adjacent tools rather than direct competitors.
- Which has more plans, Flodesk or PostHog?
- Both Flodesk and PostHog ship 4 plans. Tier counts match; the differentiation is in features and pricing structure rather than tier ladder depth.
- Where can I see alternatives to Flodesk or PostHog?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/flodesk for Flodesk and /alternatives/posthog for PostHog. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
Flodesk: https://flodesk.com/pricing · PostHog: https://posthog.com/pricing
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.