Convert vs Mailgun
Side-by-side plans, pricing, and feature gates for Convert and Mailgun, verified . Convert is primarily a/b testing; Mailgun is primarily transactional email.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Convert
- Growth$299/mo
- Pro
Most popular: $420/mo billed yearly
$420/mo - EnterpriseCustom
Mailgun
- Free
Hobby tier capped at 100 emails per day
Free - Basic
Entry paid tier with 10,000 emails/month included
$15/mo - Foundation
50,000 emails/month with template builder and full inbound routing
$35/mo - Scale
100,000 emails/month with SAML SSO, dedicated IP, and live support
$90/mo - Enterprise
Custom contracting for high-volume senders
Custom
Limits at the entry paid tier
Compares Growth (Convert) against Basic (Mailgun). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Convert | Mailgun |
|---|---|---|
| Emails / month | · | 10,000 |
When Convert wins
- Marketing and CRO teams running 5+ tests per month with budgets to match
- Companies scaling out of free Optimize or VWO Free tier deprecations
- Mid-market e-commerce running structured experimentation programs
Where Convert is the wrong fit
- Small teams that can use PostHog feature flags and experiments for free
- One-test-a-quarter buyers where cost-per-test is too high
- Enterprises with Optimizely contracts where switching incentive is weak
When Mailgun wins
- Developers integrating receipts, notifications, and password-reset emails
- Teams already on a marketing ESP that need a separate transactional channel
- High-volume B2B applications with strict deliverability requirements
Where Mailgun is the wrong fit
- Marketing teams seeking campaign tooling (use Mailchimp or Kit)
- Creators sending newsletters (use Kit or beehiiv)
- Free-tier hobbyists with low total volume but spiky daily-cap-bumping use cases
Common questions
- Is Convert cheaper than Mailgun?
- At the entry tier, Mailgun starts at Free versus Convert at $299/mo. Mailgun is cheaper at the entry. Pricing scales differently above that, so check the full plan grid.
- Does Convert or Mailgun have a free plan?
- Only Mailgun has a permanent free plan. Convert only offers a free trial.
- Are Convert and Mailgun in the same category?
- No. Convert is primarily a a/b testing tool; Mailgun is primarily a transactional email tool. They overlap on use case but sit in different primary categories, so the comparison is between adjacent tools rather than direct competitors.
- Which has more plans, Convert or Mailgun?
- Mailgun ships 5 plans; Convert ships 3. Mailgun's longer ladder gives more granular upgrade steps, which can mean smoother price escalation as your team scales.
- Where can I see alternatives to Convert or Mailgun?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/convert for Convert and /alternatives/mailgun for Mailgun. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
Convert: https://www.convert.com/pricing/ · Mailgun: https://www.mailgun.com/pricing/
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.