Convert vs Leadpages
Side-by-side plans, pricing, and feature gates for Convert and Leadpages, verified . Convert is primarily a/b testing; Leadpages is primarily landing pages.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Convert
- Growth$299/mo
- Pro
Most popular: $420/mo billed yearly
$420/mo - EnterpriseCustom
Leadpages
- Grow
Entry tier with unlimited traffic and AI page creation
$79/mo - Optimize
Adds Smart Traffic AI routing, heatmaps, and personalization
$159/mo - Scale
Auto-optimization, team seats, audit logs, dedicated CSM
$319/mo
When Convert wins
- Marketing and CRO teams running 5+ tests per month with budgets to match
- Companies scaling out of free Optimize or VWO Free tier deprecations
- Mid-market e-commerce running structured experimentation programs
Where Convert is the wrong fit
- Small teams that can use PostHog feature flags and experiments for free
- One-test-a-quarter buyers where cost-per-test is too high
- Enterprises with Optimizely contracts where switching incentive is weak
When Leadpages wins
- Solopreneurs and small marketing teams running paid campaigns with high-traffic landing pages
- Teams that have been burned by visitor-cap overages elsewhere
- Brands that want AI routing for conversion-rate optimization without buying a separate CRO tool
Where Leadpages is the wrong fit
- Enterprises needing SSO or SAML (no published support)
- Teams under $100/mo budget (Carrd or Webflow Free can suffice for simpler use)
- Buyers wanting a full-site builder (Webflow is broader)
Common questions
- Is Convert cheaper than Leadpages?
- At the entry tier, Leadpages starts at $79/mo versus Convert at $299/mo. Leadpages is cheaper at the entry. Pricing scales differently above that, so check the full plan grid.
- Does Convert or Leadpages have a free plan?
- Neither has a permanent free plan. Both offer free trials.
Convert: https://www.convert.com/pricing/ · Leadpages: https://www.leadpages.com/pricing
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.