Convert vs Hunter
Side-by-side plans, pricing, and feature gates for Convert and Hunter, verified . Convert is primarily a/b testing; Hunter is primarily lead generation.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Convert
- Growth$299/mo
- Pro
Most popular: $420/mo billed yearly
$420/mo - EnterpriseCustom
Hunter
- Free
50 search credits per month for testing
Free - Starter
2,000 credits/mo, auto-verification, AI Writing Assistant
$34/mo - Growth
10,000 credits/mo, 10 email accounts, expanded AI
$104/mo - Scale
25,000 credits/mo, 20 email accounts, unlimited Signals
$209/mo - Enterprise
Custom credits and dedicated account manager
Custom
Limits at the entry paid tier
Compares Growth (Convert) against Starter (Hunter). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Convert | Hunter |
|---|---|---|
| Team seats | · | Unlimited |
When Convert wins
- Marketing and CRO teams running 5+ tests per month with budgets to match
- Companies scaling out of free Optimize or VWO Free tier deprecations
- Mid-market e-commerce running structured experimentation programs
Where Convert is the wrong fit
- Small teams that can use PostHog feature flags and experiments for free
- One-test-a-quarter buyers where cost-per-test is too high
- Enterprises with Optimizely contracts where switching incentive is weak
When Hunter wins
- Founders doing personalized B2B outreach to small lead lists
- Agencies running outreach campaigns for SMB clients
- Sales teams wanting an email-finder and verifier in a single tool
Where Hunter is the wrong fit
- Enterprise sales orgs that need ZoomInfo-grade data depth
- Teams that don't run cold outreach (use a CRM instead)
- Buyers who want unlimited credits at any price (use ZoomInfo or Apollo Unlimited)
Common questions
- Is Convert cheaper than Hunter?
- At the entry tier, Hunter starts at Free versus Convert at $299/mo. Hunter is cheaper at the entry. Pricing scales differently above that, so check the full plan grid.
- Does Convert or Hunter have a free plan?
- Only Hunter has a permanent free plan. Convert only offers a free trial.
- Are Convert and Hunter in the same category?
- No. Convert is primarily a a/b testing tool; Hunter is primarily a lead generation tool. They overlap on use case but sit in different primary categories, so the comparison is between adjacent tools rather than direct competitors.
- Which has more plans, Convert or Hunter?
- Hunter ships 5 plans; Convert ships 3. Hunter's longer ladder gives more granular upgrade steps, which can mean smoother price escalation as your team scales.
- Where can I see alternatives to Convert or Hunter?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/convert for Convert and /alternatives/hunter for Hunter. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
Convert: https://www.convert.com/pricing/ · Hunter: https://hunter.io/pricing
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.