Close vs Unbounce
Side-by-side plans, pricing, and feature gates for Close and Unbounce, verified . Close is primarily crm; Unbounce is primarily landing pages.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Close
- Solo
Single user, 10,000 lead cap
$9/mo - Essentials
Core CRM with unlimited contacts and leads
$35/mo - Growth
Adds Chloe AI agent, workflows, and Power Dialer
$99/mo - Scale
Adds Predictive Dialer, role-based access, unlimited call recording
$139/mo - Enterprise
Custom pricing for 10+ users or complex needs
Custom
Unbounce
- Starter
5 pages, 500 visitors, 1 user, 1 root domain
$22/mo - Build
Unlimited pages, 20K visitors, popups, sticky bars, AI copy
$74/mo - Experiment
Most popular: $112/mo billed yearly
$112/mo - Optimize
AI traffic optimization, scheduling, advanced triggers
$187/mo - Concierge & Agency
Custom: 100K+ visitors, 15+ users, dedicated CSM
Custom
Limits at the entry paid tier
Compares Solo (Close) against Starter (Unbounce). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Close | Unbounce |
|---|---|---|
| Team seats | 1 user (Solo plan limit) | 1 |
When Close wins
- Outbound-heavy SDR teams that live in the dialer all day
- B2B sales teams of 1 to 20 reps that want one tool for calls, email, and CRM
- Founders running their own outbound and wanting calling, email, and CRM in one place
Where Close is the wrong fit
- Marketing-heavy teams that need a broader hub (use HubSpot CRM)
- Service-business CRMs needing ticketing (use Pipedrive or Zoho)
- Enterprise sales orgs with complex territory structures (use Salesforce)
When Unbounce wins
- Marketing teams running paid campaigns with discrete landing pages per campaign
- Agencies managing client landing pages (Optimize 5-user tier supports a small agency)
- Teams that want A/B testing tightly coupled to the page builder
Where Unbounce is the wrong fit
- Full-website use cases where Webflow is the better fit
- Bootstrap budgets where a $19/year tool like Carrd suffices
- Enterprises that want SSO out of the box without a Concierge contract
Common questions
- Is Close cheaper than Unbounce?
- At the entry tier, Close starts at $9/mo versus Unbounce at $22/mo. Close is cheaper at the entry. Pricing scales differently above that, so check the full plan grid.
- Does Close or Unbounce have a free plan?
- Neither has a permanent free plan. Both offer free trials.
- Are Close and Unbounce in the same category?
- No. Close is primarily a crm tool; Unbounce is primarily a landing pages tool. They overlap on use case but sit in different primary categories, so the comparison is between adjacent tools rather than direct competitors.
- Which has more plans, Close or Unbounce?
- Both Close and Unbounce ship 5 plans. Tier counts match; the differentiation is in features and pricing structure rather than tier ladder depth.
- Where can I see alternatives to Close or Unbounce?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/close for Close and /alternatives/unbounce for Unbounce. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
Close: https://www.close.com/pricing · Unbounce: https://unbounce.com/product/pricing/
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.