Buffer vs Convert
Side-by-side plans, pricing, and feature gates for Buffer and Convert, verified . Buffer is primarily social media management; Convert is primarily a/b testing.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Buffer
- Free
Up to 3 channels, 10 scheduled posts per channel
Free - Essentials
Most popular: $5/month per channel
$5/mo - Team
Unlimited team members and approval workflows
$10/mo - Agency
Custom package for agencies managing many clients
Custom
Convert
- Growth$299/mo
- Pro
Most popular: $420/mo billed yearly
$420/mo - EnterpriseCustom
Limits at the entry paid tier
Compares Essentials (Buffer) against Growth (Convert). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Buffer | Convert |
|---|---|---|
| Team seats | 1 | · |
When Buffer wins
- Solopreneurs and small brands publishing to a handful of networks
- Content creators who want a clean, fast scheduling UI
- Small agencies on a budget that can live with the Team plan
Where Buffer is the wrong fit
- Enterprise brands managing 20+ channels (Hootsuite or Sprout Social fit better)
- Teams whose primary need is social listening; Buffer's listening is thin
- Organizations needing deep approval and governance workflows across hundreds of accounts
When Convert wins
- Marketing and CRO teams running 5+ tests per month with budgets to match
- Companies scaling out of free Optimize or VWO Free tier deprecations
- Mid-market e-commerce running structured experimentation programs
Where Convert is the wrong fit
- Small teams that can use PostHog feature flags and experiments for free
- One-test-a-quarter buyers where cost-per-test is too high
- Enterprises with Optimizely contracts where switching incentive is weak
Common questions
- Is Buffer cheaper than Convert?
- At the entry tier, Buffer starts at Free versus Convert at $299/mo. Buffer is cheaper at the entry. Pricing scales differently above that, so check the full plan grid.
- Does Buffer or Convert have a free plan?
- Only Buffer has a permanent free plan. Convert only offers a free trial.
- Are Buffer and Convert in the same category?
- No. Buffer is primarily a social media management tool; Convert is primarily a a/b testing tool. They overlap on use case but sit in different primary categories, so the comparison is between adjacent tools rather than direct competitors.
- Which has more plans, Buffer or Convert?
- Buffer ships 4 plans; Convert ships 3. Buffer's longer ladder gives more granular upgrade steps, which can mean smoother price escalation as your team scales.
- Where can I see alternatives to Buffer or Convert?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/buffer for Buffer and /alternatives/convert for Convert. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
Buffer: https://buffer.com/pricing · Convert: https://www.convert.com/pricing/
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.