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beehiiv vs Help Scout

Side-by-side plans, pricing, and feature gates for beehiiv and Help Scout, verified . beehiiv is primarily email marketing; Help Scout is primarily help desk.

beehiiv

Starting price
Free
Free plan
Yes
Free trial
30 days
Plans
4
Full beehiiv profile →

Help Scout

Starting price
Free
Free plan
Yes
Free trial
·
Plans
4
Full Help Scout profile →

Plans side by side

Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.

beehiiv

  • Launch

    Free up to 2,500 subscribers

    Free
  • Scale

    Monetize and grow

    $43/mo
  • Max

    Pro features for larger operators

    $96/mo
  • Enterprise

    100,000+ subscribers, custom contracting

    Custom

Help Scout

  • Free

    Up to 5 users, 1 inbox, 1 Docs site

    Free
  • Standard

    Entry paid tier with live chat and AI Inbox assistant

    $25/mo
  • Plus

    Advanced workflows, unlimited AI Drafts, WhatsApp

    $45/mo
  • Pro

    Unlimited users, SSO/SAML, HIPAA, dedicated onboarding

    $75/mo

Limits at the entry paid tier

Compares Scale (beehiiv) against Standard (Help Scout). Both are the lowest-priced non-free, non-custom plan on each side.

Limit beehiiv Help Scout
Contacts 100,000 subscribers ·
Emails / month Unlimited ·
Team seats 3 25 users (max)
Campaigns 3 publications ·

When beehiiv wins

  • Newsletter operators who plan to monetize via ads, sponsorships, or paid subscriptions
  • Solo creators who want one tool for newsletter, website, and podcast
  • Publications under 100k subscribers that value growth networks (recommendations, boosts) over deep automation

Where beehiiv is the wrong fit

  • B2B teams that need deep CRM integration or pipeline workflows
  • Brands that need granular email design and dev-level template control
  • API-first transactional senders (use Postmark or Resend instead)

When Help Scout wins

  • SaaS support teams of 5 to 50 with email and chat as the main channels
  • Healthcare-adjacent companies that need HIPAA on the help desk
  • Teams that prefer a calm conversational inbox over the ticket-grid model

Where Help Scout is the wrong fit

  • Enterprises with thousands of agents (Zendesk or Freshdesk fit better)
  • Companies whose primary support channel is voice (no built-in voice)
  • Teams that need deeply customizable ticket fields beyond what Help Scout exposes

Common questions

Is beehiiv cheaper than Help Scout?
Both beehiiv and Help Scout have free or custom entry pricing, so a direct entry-tier price comparison is not meaningful.
Does beehiiv or Help Scout have a free plan?
Both have free plans. beehiiv: Free up to 2,500 subscribers. Help Scout: Up to 5 users, 1 inbox, 1 Docs site.

beehiiv: https://www.beehiiv.com/pricing · Help Scout: https://www.helpscout.com/pricing/

Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.